Vanity Links Good for iOS App Development Companies

Posted by Gregg Weiss on Wed, Feb 13, 2013 @ 07:57 PM

iOS app development companies watched eagerly last week as Apple showed off the first vanity App Store link during the Super Bowl. A vanity link is a customizable link that makes it easier for users to find and identify a desired app in the App Store. For example, if you're looking for the Star Trek App, you can now type in: http://AppStore.com/StarTrekApp to get that specific app. Before, you ran the risk of bringing up hundreds or thousands of related apps and waste time sorting through the mess when you run an App Store search. 

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